The message here is helpful enough "Caution - Take care on the stairs". But the words and the visuals do not align which can create some jarring. So the picture is of flat ground, so more like slipping. The picture would much suite a suit a message about being cautions on wet or slippery floors.
29.11.14
Double First Aid
At a local garden centre restaurant...when one sign might not be enough, use an exact duplicate alongside to re-enforce the point.
But lots of other revealing interest here too....
Firstly it's a message targeted at staff but it's a big message on prominent public display, and of course duplicated too. The design effort in creating an atmosphere and ambience for diners, can be somewhat diminished by this.
Secondly, there a curious tautology going on here. It's a staff notice, telling staff that it's not for staff use. So is it must be for public use. But the notice's target audience is staff - given the clear 'Staff Notice ' header. So if you're a member of the public, despite the prominent public and duplicate display it's not for you.
Thirdly, the definition of "use" in this case can be seen three quite distinct ways ways. Either it's use of the first aid items by the staff for their own injuries. Or it's the use of the use of those items by the staff for customer injuries. Or it's the use by customers for their own injuries. In practice it's the middle one of course - that's the whole point of having a first aiders. The sign's really about discouraging the use by staff for their own injuries. There'll be a separate staff first aid box with different things in - for example different colour plasters for use by staff to ensure their injury is prominently treated.
The reality here is that the sign's a substitute for something missing around staff policy, training or awareness. There's a fair chance that perhaps one member of staff once used something from this first aid kit for their own care. But the corporate reaction rather than being targeted and specific id generic - duplicate signs targeted at all staff on display to all customers.
22.11.14
Follow the Footprints
Here's the sign for a local after school club.
To find find the club, simply follow the footprints. That might be more tricky than it seems.
Firstly the footprints are not in the floor but on the wall. Secondly they go in all directions, left, up, right.
In fact the footprints that are being refereed to are ones that were painted on the ground, but have since been worn away. A subtle arrow might just help, without detracting from the jolly footprint theme.
8.11.14
Nice No Entry
Sometimes less is definitely more.
Here's a lovely example. A sufficiently obvious, clear and simple sign.
No need here for barriers, cones or ropes, just a clear official message. It also sends a message of trust - there's no physical barrier, in fact it's not even in the middle of the path. And being bestowed with trust just might make it more difficult to betray that trust by contravening the message.
Door and Tap Instuctions
Even some of the most everyday activities get the sign treatment. Here's a great example of how to lock a door and then operate a tap.
To be fair, it's a farmhouse that's very kindly hosting a ticketed charity event. So the what would ordinarily be a private loo becomes a public loo.
So instruction for locking the loo door does play to that need for confidence that the loo can be secure and private.
"TO LOCK THE DOOR
Please push handle upwards
then turn the knob to the right
To UNLOCK
Turn door knob to left"
There's a rapid transition here from polite and full in the first half (please...turn the knob to the right) to a much more direct and abbreviated second half (turn door knob to left)
And then for the tap instruction. Taps are increasingly blending from with function. Sometimes the form can make the function a bit difficult to fathom at times. For example the increasingly common stick mixer tap - where you need to control not only the balance between hot and cold bit also the flow. So which way do you move the single lever.....forwards and backwards and left and right. Anyway, this has been properly anticipated here with the message
"TO OPERATE TAP
PULL LEVER TO THE RIGHT"
To be fair, it's a farmhouse that's very kindly hosting a ticketed charity event. So the what would ordinarily be a private loo becomes a public loo.
So instruction for locking the loo door does play to that need for confidence that the loo can be secure and private.
"TO LOCK THE DOOR
Please push handle upwards
then turn the knob to the right
To UNLOCK
Turn door knob to left"
There's a rapid transition here from polite and full in the first half (please...turn the knob to the right) to a much more direct and abbreviated second half (turn door knob to left)

"TO OPERATE TAP
PULL LEVER TO THE RIGHT"
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